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Sales & Marketing
Background
Early in Don's 4 decade career, he held sales manager positions on a regional and national basis. He progressed to be deeply involved in Sales & Marketing at the wholesale level , then in a vertically integrated retail company Ethan Allen to include retail with both corporately and indepnedently owned retail stores internaitonally. His experience includes ecommerce and omni-channel marketing in both the residential and contract/government sectors. He has experience with all forms of advertising, including sales training, national television, point of sale, catalogues/mailers and social media.
McCreary & Associates industry/company research and acxqiired broad industry knowledge, has given him insight into sales & marketing strategies at companies throughout the industry both smaol amndf large as well with a broaod range of pricing/consumer focus from entry level to premium luxury.